Welcome to Rodeo Drive Capital
Private Equity with Purpose. Vision Led by Experience.
At Rodeo Drive Capital, we don’t simply invest in brands—we build legacies.
FOUNDED & LEAD
Invest with Vision.
Build a Legacy.
Founded and led by managing partner Jason Gilbert, Rodeo Drive Capital is a boutique private equity sponsor and fund management firm that identifies and cultivates exceptional high-growth ventures across luxury consumer markets. With over two decades of expertise in private capital deployment, pre-IPO strategy, and investor relations, Jason has positioned Rodeo Drive Capital as a trusted force in discerning investments that combine tradition, innovation, and exponential potential.
“We combine rigorous research, expert management, and a long-term outlook to identify emerging sectors with exceptional potential.”
– Jason Gilbert
Our Mission
We invest in standout brands poised to lead their sectors—brands rooted in craftsmanship, driven by culture, and designed for scale.
The Royal Eagle Fund
A hallmark of our strategic insight is the creation and management of The Royal Eagle Fund LP, an exclusive investment vehicle curated to capitalize on the explosive growth of premium and artisanal spirits. As the managing general partner of the fund, Rodeo Drive Capital has brought together visionary leaders, world-class partners, and elite distribution channels to back one of the most compelling brands in the ultra-premium spirits space: Rodeo de las Aguas Tequila.
Rodeo de las Aguas: Legacy Distilled
Crafted in the highlands of Jalisco and inspired by the origin story of Beverly Hills, Rodeo de las Aguas is more than just a tequila—it’s a story of heritage, authenticity, and refined taste. Backed by Rodeo Drive Capital and The Royal Eagle Fund, the brand has rapidly emerged as a multi-award-winning label, recognized by industry experts and luxury connoisseurs alike.
With strategic celebrity partnerships, national distribution in major markets, and a growing presence in upscale venues, Rodeo de las Aguas represents the future of luxury spirits. And Rodeo Drive Capital is at the helm, driving its momentum with insight and experience.
A Future Defined by Opportunity
Jason Gilbert’s leadership ensures that every move made by Rodeo Drive Capital is guided by foresight and discipline. With thoughtfully designed exit strategies—including acquisition potential, brand equity sales, or future public offerings—the firm is committed to delivering outstanding returns for its investors while maintaining the brand integrity and prestige of the ventures it supports.
From strategic capital raises to building enduring brand equity, Rodeo Drive Capital invites accredited investors to join a journey defined by elegance, cultural resonance, and financial sophistication.
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